Showing posts with label survival. Show all posts
Showing posts with label survival. Show all posts

Friday, November 3, 2017

A Word to the World - A Tiny Compendium

A Word to the World: Nothing is more deleterious to human relations than humans themselves. Nothing damages human spirits more than does human heartlessness. Nothing ruins relationships more than does frivolous human speech. Nothing imperils human survival more than humanity's own cold-hearted egocentricity. Nothing has killed more humans than humans themselves.

A Word to the World: We global humans are exquisitely intelligent and diverse creatures but appallingly we have such ingenuous parochial worldviews that we cannot grasp that we are ONE remarkable, intelligent human genus of biped being, each of whom deserves identical respect and compassion.

Thursday, September 3, 2015

PRECISE COMMUNICATION IN A HANDFUL OF WORDS

Putting my words on a diet. I manage several blog pages. I generate too many words. Users read only 20% to 28% of the words in an average Web page. Even high-literacy users scan and often only the beginning. Readers don't read very much. I have decided to put my word count on a strict diet. They'll have to work hard for survival.

Front loading my Ideas. Since users spend 80% of their time on the top end of the page, I will start with the conclusion. I must insure that the first lines pack a summary punch. I'll limit paragraphs to one idea. I will use bulleted lists & meaningful sub-headings. I have assumed photos attract attention. Not so much, unless, the image contains relevant information.

Credibility is crucial. A good reputation works in my favour. Users know they can trust my copy and they know I write carefully and well. Since I've done my homework, I offer links to others sites.

That's my intention in an ever-increasing glut of information.